Twitter Usage Per Capita: How States Compare [Infographic] (2024)

FAQs

Which state uses Twitter the most? ›

United States. It comes as no surprise that the United States has the highest number of Twitter users by country. There are over 76 million Twitter users in the United States. As Twitter is an American company and was initially launched in the country, this should come as little surprise.

Social network X/Twitter is particularly popular in the United States, and as of April 2024, the microblogging service had an audience reach of 106.23 million users in the country. Japan and the India were ranked second and third with more than 69 million and 25 million users respectively.

Well to give you some perspective there is a total estimated 4.48 billion social media users worldwide. That means that Twitter has a total market share of about 8.85% of the world's overall social media user base. This is impressive for a social media network that has been around since 2006.

The City that Started it All

But what are the other cities with the most active tweeters? Semiocast has identified New York as the top U.S. city for tweets, outranking Los Angeles, Chicago, Miami, Atlanta, and Houston. In addition, Jakarta is the most active Twitter city worldwide, with 15 tweets sent per second.

The country with the most Twitter users is the United States with a total of 105.42 million users. The other countries rounding out the top five are Japan, India, United Kingdom and Indonesia. Here's how they stack up based on the number of active users: United States: 105.42 million active users.

More than 60% of X (Twitter) users are male

Looking at the Twitter user stats by gender, male users account for 60.9% of the audience. Only 39.1% of X users identified as female in this Statista survey.

As of 2019, the governments of China, Iran, North Korea, and Turkmenistan have blocked access to Twitter in those countries.

Twitter is used mainly by younger people, especially those aged 18 to 34, with the largest group being 25 to 34-year-olds. They use Twitter for news, entertainment, and connecting with others. More males use Twitter than females, making up around 74.3% of the audience targeted by Twitter ads.

US monthly users will fall another 8.3% in 2024 to 50.5 million, the lowest level the platform has reached since 2014, as more marginal users stop using a platform that is likely to grow slower, more unstable, and less pleasant due to staffing cuts in infrastructure and content moderation.

What age group uses Twitter the most? ›

People use Twitter to get the latest updates and promotions from brands; communicate with friends; and follow business leaders, politicians and celebrities. They also use it to stay current on news and events.

Twitter's primary purpose is to connect its users and allow them to share their thoughts with their followers and others through the use of hashtags. It can be a source of news, entertainment and a marketing tool for businesses.

As detailed next, the half-life of posts varies by platform. The average half-life duration for tweets is 24 minutes. That's longer than the 21 minutes shown in the earlier analysis which was conducted in 2021.

The Most Socially Connected States Across All Six Social Networks. Averaging 2,368 followers across all six networks, Kentucky earned the title of the number one most connected state on social media, followed by Tennessee and California, with 2,281 and 2,135 average followers, respectively.

As we can clearly see from the chart, California is the leading state with more than 19 million people and penetration to population close to 52 %. That means every second Californian has an account on Facebook.

The largest age group of Twitter users worldwide is between 25 and 34 years old. This key group of users often has extra money to spend, making them an attractive target for brands that can grab their attention. 63% of Twitter users worldwide are under 35 years old.